Agenda - One Summit, Three Keynote Theatres.

30 January 2018


GDPR Roadmap

This session will cover:

  • - An overview of the latest developments of the General Data Protection Regulation
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  • - What challenges do businesses face as GDPR approaches?
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  • - What are the best strategies for complying with GDPR without altering a business’ core focus?

This session will cover:

  • - The requirements of a 72-hour breach notification period
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  • - How do you define what a breach is within your organisation?
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  • - How to develop and implement a successful response strategy
Human Factors of GDPR
10:10 - 10:40 Broadgate
Coffee Break: Refreshments & Networking
10:40 - 11:10 Exhibition Space

This session will cover:

  • - What are the new obligations placed on employers by the GDPR?
  •  
  • - How to instil a positive data culture
  •  
  • - How do you bring GDPR & Privacy to the forefront of the workplace

This session will cover:

  • - An Overview of Subject Access Requests under the DPA vs GDPR
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  • - How to minimise the number of Subject Access Requests
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  • - How to develop and implement a Subject Access Request strategy to comply with GDPR
Lunch: Refreshments, Food & Networking
12:25 - 13:45 Exhibition Space

This session will cover:

  • - Why has trust not been at the forefront of your agenda so far?
  •  
  • - What does GDPR & ePrivacy mean for trust in 2018?
  •  
  • - How do you harness the GDPR to build trust? 

This session will cover:

  • - What are the opportunities presented by GDPR?
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  • - What are the obstacles presented by GDPR that may halt growth?
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  • - How to harness GDPR to drive growth 

This session will cover:

  • - How does the GDPR’s mandate inform marketing requirements?
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  • - What avenues does GDPR open up?  
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  • - How to drive engagement through creativity  
Coffee Break: Refreshments & Networking
15:30 - 16:00 Exhibition Space

This session will cover:

  • - Technology Vs People – pros & cons
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  • - What technology capabilities are required for GDPR compliance?
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  • - How to transition to GDPR through technology

This session will cover:

  • - When does automation work and when isn’t it justified?
  •  
  • - What are the benefits of automating compliance?
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  • - How to implement, monitor and improve your automation program

This session will cover:

  • - Why cyber security is integral to GDPR compliance
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  • - What changes will you need to make to your cyber security practices?
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  • - How to convince the C-Suite to invest in cyber security?
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Roadmap for Marketers

New Paradigm of Personal Data
09:10 - 09:40 Bishopsgate

This session will cover:

  • - A new definition of personal data
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  • - The story so far, how we arrived at the worth of today’s personal data
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  • - What does this mean for YOU?
Consent is the New King
09:40 - 10:10 Bishopsgate

This session will cover:

  • - What are the complexities of consent under GDPR?
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  • - How will your marketing be effected?
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  • - Consent based marketing, is this the future? 

This session will cover:

  • - The six lawful grounds for data processing
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  • - What is the legitimate interests condition?
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  • - How can marketers be sure legitimate interest applies?
Accountability Under the GDPR
10:40 - 11:10 Bishopsgate

This session will cover:

  • - What are the obligations for accountability under GDPR?
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  • - How will this affect your marketing output?
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  • - How to build and implement a structured privacy management program

This session will cover:

  • - How will engaging your marketing team engage your audience?
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  • - Why should GDPR be used as an opportunity to build engagement through trust?
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  • - What marketing methods will produce the most engagement under GDPR?

This session will cover:

  • - Will GDPR stifle the art of email marketing?
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  • - What is considered compliant email marketing under GDPR?
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  • - How to create a successful, compliant and engaging email strategy
Lunch: Refreshments, Food & Networking
12:55 - 14:15 Exhibition Space

This session will cover:

  • - What have been the difficulties so far?
  •  
  • - What have been the opportunities been so far?
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  • - What have been the key learnings so far?
Will Your KPI's Suffer Under GDPR?
15:00 - 15:30 Bishopsgate

This session will cover:

  • - KPI’s post-GDPR
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  • - Will customer acquisition costs sky-rocket?
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  • - Tracking your KPI’s effectively under the GDPR

This session will cover:

  • - What exactly equates to transparent marketing?
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  • - How to sell transparent marketing to the c-suite in order to gain full support
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  • - How to use transparent marketing to improve your marketing ROI
Coffee Break: Refreshments & Networking
16:00 - 16:30 Exhibition Space

This session will cover:

  • - How to effectively assess your current data security
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  • - Why marketing should lead the way in data security
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  • - How to implement cost-effective and compliant data security measures

This session will cover:

  • - How to prevent GDPR becoming an obstacle for successful marketing
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  • - A practical and actionable guide to implementing GDPR
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HR GDPR Briefing

This session will cover:

  • - How to perform a risk assessment of your current employee pool
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  • - How to address your risk factors
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  • - What measure must be taken to avoid internal data breaches 
Promoting Privacy in the Workplace
09:40 - 10:10 London Wall

This session will cover:

  • - What does privacy look like in 2018?
  •  
  • - How to instil a positive data culture
  •  
  • - How do you bring GDPR & Privacy to the forefront of the workplace?

This session will cover:​

  • - What is the accountability principle?
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  • - What does Article (5)2 mean for HR?
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  • - How do you demonstrate that you are complying? 

This session will cover:

  • - It starts with the C-Suite; how to gain buy-in from the top
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  • - What are the key areas of GDPR to include in your training program
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  • - How to develop a training program which flows from top to bottom
Coffee Break: Refreshments & Networking
11:10 - 11:40 Exhibition Space

This session will cover:

  • - What are the new obligations placed on employers by the GDPR?
  •  
  • - How do the rights of the employee change under GDPR?
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  • - How to ensure your employees understand their new rights

This session will cover:

  • - What type of data should you keep?
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  • - Where should you keep your data?
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  • - When should you delete data?

This session will cover:

  • - What are the requirements of a 72-hour breach notification period?
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  • - What are your responsibilities as a department?
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  • - How do you avoid non-compliance fines during an organisational data breach? 
Maintaining a Transparent Department
15:00 - 15:30 London Wall

This session will cover:

  • - Why transparency will build trust and a better working environment
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  • - How to be transparent with your employees and their data
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  • - How to maintain a transparent department 

This session will cover:

  • - Key elements that will affect your recruitment process
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  • - What do you need to do to comply?
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  • - How to implement a compliant recruitment strategy? 
Coffee Break: Refreshments & Networking
16:00 - 16:30 Exhibition Space
Seeking the Opportunities in GDPR
16:30 - 17:00 London Wall

This session will cover:

  • - What are the opportunities for HR?
  •  
  • - How do you harness these opportunities to drive your department forward?

This session will cover:

  • - A case study exploring the implementation of GDPR within a HR department

 

Get in touch for more information!

Venue address

155 Bishopsgate, London, EC2M 3YD

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